EVENT: Business Development - In It To Win It! (Session Code: 464)
Business Development is not a department. In a financial cooperative it has to be everyone’s job, a team effort. Credit unions who have limited or no dedicated business development staffs often struggle with how to achieve growth goals. This session will focus on how to make business development a priority for staff whose primary responsibilities are operational. You will be presented with actionable ideas on how to get more employees involved with business development activities, and what skills are required to achieve team success.

· Learn how to set specific, achievable goals for each employee.
· Learn how to keep staff proactive and focused on business development activities while still meeting expectations for their primary job duties.
· Learn why communication and accountability are critical to the success of this type of structure.
· Leave with a clear understanding of how to create a business development strategy utilizing existing staff.


Illinois Pricing:
Affiliate: $ 100.00
Non-Affiliate: $200.00

Out of State Pricing:
Regular: $ 150.00

Contact: Drew Kayvani (Illinois Credit Union League)
Phone: 630-983-3418
Fax: 630-983-3212
Email: drew.kayvani@ilcusys.org


Speaker: Julie Ferguson
Speaker Bio:
Julie Ferguson is the owner of JRF Consulting Services, LLC and has been in the credit union movement for over 18 years. Sixteen years of her career were spent at First Tech Federal Credit Union. Her career began as a part-time Teller and took her on a journey that made stops as a Loan Officer, Branch Manager, Director of Operations, and Business Development Director. While at First Tech she developed strong relationships with SEG’s such as Microsoft, Amazon.com and Google. When First Tech became Microsoft’s credit union she and her staff grew the relationship from 0 – 15,000 members in 7 years.

Location(s):

Location 1:
Telephone - April 24, 2012: 10:00 am CT
Duration: 11:00 am CT

Online registration for this event has ended.