EVENT: Creating a SEG Development Plan (Session Code: 422)
In a world full of community chartered credit unions, SEG acquisition and development is a dying art form. In this one hour session, you'll learn from the best in the country as nationally known credit union marketer, Eric Gagliano from MarketMatch shares case studies from CUNA BD Award Winners ... and seasons it with his own personal expertise.
Topics will include:
Best practices from CUNA Award Winners
SEG Acquisition
What to do after they sign
Gaining SEG Penetration
On Boarding Techniques


Illinois Pricing:
Affiliate: $ 100.00
Non-Affiliate: $200.00

Out of State Pricing:
Regular: $ 150.00

Contact: Mary Jaros (Illinois Credit Union League)
Phone: 630-983-3466
Fax: 630-983-3212
Email: mary.jaros@ilcusys.org


Speaker: Eruc Gagliano
Speaker Bio:
Eric Gagliano is a leading marketer with more than 15 years of marketing experience focused on strategic planning, branding, market research and product promotion. As the Vice President of Marketing at a $115 million institution in Ohio, Eric successfully increased brand awareness, member growth and services per member. Eric has achieved numerous awards for his work including the CUNA Marketing & Business Development Diamond Award, the OCUL Marketing Brilliance Award (5 times) and the CSCU Cameo Award. He was also a World Credit Union Professional Scholarship Nominee. Eric is a frequently requested speaker for groups such as the CUNA Marketing & Business Development Council, Marketing Association of Credit Unions, and numerous state associations.

Location(s):

Location 1:
Telephone - QB - February 12, 2013: 10:00 am CT
Duration: 11:00 am CT

Online registration for this event has ended.