EVENT: Generating Revenue While Having Members Value Your Brand (Session Code: 669)
While many front-line staff have had cross selling training, the prolonged down economy has taken a toll on the borrowing and use of financial services by consumers who have been impacted by it. To ensure the front line is tuned into the consumer mentality, this session will provide tips to cross-selling in a positive, rewarding way for both the member and the employee.

Tips that participants will gain from this training session are:

Making sure your nonverbal communication is appropriate for the stressed member
Using the right verbal communication for an empathetic conversation
Understanding how to cross-sell to men versus women with the gender differences
Leading cross sell tips to make the most of the time-challenged consumer

The session is designed to provide those tips that help front line staff create a better experience for members to set the stage for easier cross-selling to reach credit union goals.


Illinois Pricing:
Affiliate: $ 100.00
Non-Affiliate: $200.00

Out of State Pricing:
Regular: $ 150.00

Contact: Greg Framarin (Illinois Credit Union League)
Phone: 630-983-3420
Fax: 630-983-3212
Email: gregory.framarin@ilcusys.org


Speaker: Nicolette Lemon
Speaker Bio:
Nicolette Lemon founded LemmonTree Marketing Group, a full-service marketing agency, in 1984, providing strategic marketing solutions, MCIF analysis, and market research solutions to clients nationwide. From 2003-2010, with a team of advisors, she created and headed the faculty of the Credit Union Marketing University, a weeklong academically based program for which students earned Continuing Education Units (CEUs) from Arizona State University.

Location(s):

Location 1:
Telephone - QB - November 07, 2013: 10:00 am CT
Duration: 11:00 am CT

Online registration for this event has ended.